Digital Advertising Expert  
iCrowd News Wire   More jobs from this company

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Job Title:   Digital Advertising Expert
Category:   Marketing
Total Positions:   3
Job Location:   Islamabad
Gender:   No Preference
Minimum Education:   Bachelors
Career Level:   Experienced Professional
Minimum Experience:   3 Years
Apply By:   May 22, 2021
Job Description:

Who we are:

 iCrowdNewswire powered by Google technology, newswire company executing and implementing excellent detailed oriented communications software and technology with key partners in specialized market segments including markets that are largely under-served.

Specializing in Press Release Distribution Services, SEC Disclosure and Filing Services, Content Marketing, Media and Investor Relations, Online Campaigns, and Newswire

iCrowdNewswire looking to bring in energetic and confident individuals from various marketing backgrounds into the ranks of our veteran marketing team. They will be tasked with brainstorming, developing, and implementing new marketing trends and strategies to attract potential clients globally, particularly the U.S. market, to ensure a significant boost in our Marketing powerhouse.

So, if you're looking for a challenge, look no further and apply today!

3 Vacant positions

You will be responsible for:

  • Scaling and Optimization of Advertising Campaigns and optimize the Google Ads/ Facebook Ads campaigns.
  • Expert understanding of conversion tracking and specific event tracking.
  • Initiate the digital advertising campaigns on Google and Facebook
  • Develop digital proposals presentations
  • Manage digital advertising budgets and KPI goals
  • Continuously improve tracking, reporting and profitability of the SEM efforts
  • Research and develop SMM/SEM best practices to identify new market opportunities and maximize program profits with improved organic rankings
  • Manages the build of landing pages for each digital advertising campaign
  • Assure Google Analytics and Google Ads are linked for reporting
  • Conduct keyword research based on latest keyword research strategies
  • Measure site traffic of clients, identify and evaluate new digital tech and optimize marketing campaigns: email marketing, social media, and display and search advertising using analytic tools
  • Track, report and analyze website analytics and PPC campaigns

Your Skills

  • Experience with Landing page optimization.
  • Hands on experience with Advertising Platforms’ i.e., Google, Facebook, LinkedIn, Bing and Twitter.
  • Proven work experience as Digital Advertising Expert
  • Understanding of digital marketing principles.
  • Excellent communication skills.
  • Familiarity with analytical and database tools.
  • Familiarity with MS Office tools.
  • Outstanding project management skills.
  • Ability to meet tight deadlines.
  • Ability to identify anomalies.
  • Ability to present analytical reports to the Senior Management on a regular basis.

Company Information
Company Name:  iCrowd News Wire
Company Description:

Launched in 2015, iCrowdNewswire powered by Google is a technology company providing press release distribution services; digital and social media advertising; voice news distribution; artificial intelligence targeting and translations; reporting and analytics. Focused on new technologies and rapid growth iCN partnered with Google in 2017 and since has introduced more technology innovations than any other company in the US$750 million dollar a year corporate communications industry. In addition to this, iCN leverages technologies from Amazon, Microsoft and Apple as well as others expanding to content and influencer marketing. iCN is an equal opportunity employer working to help leaders achieve their career path and grow with the company

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